3 Reasons Appearance is EVERYTHING!

Say it isn't so!  We've all heard our mama's say, "don't judge a book by it's cover," and for most of life's decisions, we should heed that sage advice.  The exception?  When selling our home.

According to Barb Schwarz, Founder and Chairwoman Emeritus of the International Association of Home Staging Professionals, "Staging is preparing a home for sale so the buyer can mentally move in."  Staging creates a cover for the book you wish to sell; in this case, the "book" is your home.  Here are 3 reasons appearance is everything when it comes to selling your home.

1.  Staging is for the potential buyers, not you!  We will showcase your homes finest features, helping potential buyers envision themselves as the new homeowners.

2.  Staging breathes new life into a home.  While we love the "lived in" feel of our homes, potential buyers want something fresh and new.  

3.  Staging utilizes the power of color.  Research shows that 93% of consumers place visual appearance and color above other factors when making their purchase choice.  

By allowing your home to be professionally staged, you give yourself an edge over the competition. New life is breathed into your well-loved, much-lived-in home, helping buyers see themselves living there.  The power of color is harnessed through art and accessories, making your home's appearance stellar. 

Our staging report starts at the curb and covers your entire property, because when it comes to staging your home to sell, APPEARANCE IS EVERYTHING!  

Ready to put staging to work for you?  Call us at 904.372.3023 or email GROUNDSWELLDESIGNCO@GMAIL.COM